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As a B2B marketing professional, you know that partnering with other companies can greatly enhance your organisation's market share and...

As a female business owner I find it motivating to read and learn about other women’s career journeys and their inspirations to get into...

As a marketing professional these days, you know that your company must do more than simply sell products and services and generate...

We caught up with Marketing Assistant Alicia to see how her first few months at Join the Dots had been. What made you choose a role in...

In the face of harsh economic times, it is not unusual for marketing budgets to take a hit. However, the impact of subdued marketing...

The most successful marketers know that being organised, as much as being creative and analytical is a key skill and the secret to...

Promoting your business is increasingly a digital matter, and so understanding SEO, whilst it may seem daunting, really is an important...

Whist domain authority is becoming a more widely understood term, if you don’t work within the digital marketing world, the term may...

It's fair to say that Digital PR has come into its own in recent times. What started as “link building” sitting awkwardly somewhere...

You’ve landed your dream leadership role in marketing. Now what is the reality? You've worked your way up from Marketing Manager, so what...

Make sure your blog post converts to sales with these five tips.

Whilst your content strategy and your brand strategy are by no means the same thing, its important for brands to have a joined up...

There are many misconceptions about what a copywriter does, and even less understanding about how good copywriting can increase sales for...